Advertising &/or Marketing & Public Relations
Under the banner of Beanstalk Consulting Raili provides communications and research support to small business, non-profit organizations and academic bodies serving Northwestern Ontario, primarily in the areas of agriculture, local food and community development, where she’s established a reputation as a “community cross-pollinator” by facilitating information-sharing and connection-making between groups which traditionally work independently.
Drawing on skills ranging from graphic design, copy-writing and website development to community-based research and strategic planning, Raili supports small business looking to develop connections with new customers and other businesses.
Prior to establishing the consultancy, now in its eighth year of operation, Raili gained an intimate understanding of the issues facing agriculture and small business in the region through work with a large media outlet and by serving as a constituency assistant to former MP Ken Boshcoff. In her time as an independent she has developed an extensive contact network among regional farmers and business owners, helping to collect and share back vital information among the various stakeholder groups operating in the area.
- logo & brand development
- communications planning