About Us

From the moment you say, ‘yes’ your engagement ring becomes a beautiful symbol of the one you promise to love forever. It’s a token of the memories you have and the memories you’ll make together for a lifetime. For 50 years, Charm Diamond Centres has been honoured to help Canadians create and celebrate love stories that span generations.



Founded in 1972 By Richard Calder, Charm Diamond Centres began as a love story, rooted in a passion for jewellery and celebrating love. Specializing in charms and fine jewellery, our first store opened in Dartmouth, Nova Scotia, and has grown to over 60 stores across Canada. To this day, our Charm name shines bright, as Canada's largest independently owned and family operated jeweller.

Whether you’re looking for a symbolic gift to celebrate your love or a sparkling gift to celebrate a special moment in time, the staff at Charm Diamond Centres is thrilled to be a part of your love story, because love starts here.