With over 25 years' experience helping hundreds of brands, Kiersten now focuses on User Experience Design to help customers improve their image, sales leads and customer experience. Her company, For Users' Sake, specializes in helping women entrepreneurs validate, visualize & launch their ideas. Her personal mission is to educate people of all ages about user experience and design—teaching part time (Confederation College), mentoring women (CEDC) and presenting workshops (CEDC, PARO).